Where to buy face masks: independent fashion brands to shop from now – harpersbazaar.com

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Following the latest update from the government, we are now being encouraged to wear face masks or coverings in order to protect others and prevent further spread of the coronavirus – particularly when in enclosed spaces, where social distancing is harder. While medical-grade masks should be reserved for NHS and frontline workers, it’s believed that wearing a simple cloth face mask can reduce spread from the person by 50 to 100 per cent dependent on design.

The World Health Organisation emphasises that if you do choose to wear a face mask, you should not let this change your current behaviour with regards to social distancing and hand hygiene; there is some concern that wearing a mask instils a false sense of security in the wearer, so it’s vital to maintain the same level of safety precautions. Additionally, masks must be properly used, cared for and washed, in order to be effective and not become a focus for infection themselves.

While many are choosing to make their own face masks at home (advice on ways to do that here), others are opting to buy theirs – so why not use this as an opportunity to support an independent fashion label in the process?

Here are 6 brands producing face masks that are available to shop right now:

For more advice on how to apply, remove and take care of your fabric face mask safely, click here.

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1 Florence Bridge


Florence Bridge is a London-based fashion label that specialises in digitally printed silks, patchwork leather and shearling textures. The sustainably focused brand has created a collection of unisex face masks, with 25 per cent of the sales going to the Fuel Our Frontline charity, which is delivering essential groceries to hospitals around the UK.

2 Le Colonel


Le Colonel, a French accessorises brand, is creating masks out of Liberty London fabric, which are available in three different sizes for men, women and children. The three-layer barrier masks are sold in packs of three and are reusable and washable.

3 Casetify


Casetify has taken the initiative to not only protect its customers, but also health workers. With every mask that’s purchased, a surgical mask will also be donated to a health worker in need. Casetify initially launched by donating over 10,000 masks to Direct Relief, but after a high volume of sales, the brand increased this to 35,000. These masks also include removable filters.

4 The Mighty Company


Los Angeles label The Mighty Company is known for its vibrant and psychedelic designs. The brand is now making masks using leftover fabric from its archive and with every mask sold, another will be made for The Midnight Mission homeless shelter.

5 Pearl Lowe


A percentage of Pearl Lowe’s Liberty Print masks will be donated to the South Western Ambulance Service NHS Foundation Trust in support of paramedics, healthcare workers and the communities that use these services during this difficult time.

6 Rag & Bone


$5 from every Rag & Bone mask that’s purchased will be donated to New York’s largest food rescue organisation City Harvest, which helps feed New Yorkers who are struggling to put meals on the table. For every $5 donated, the organisation will help feed 18 New Yorkers in need.

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